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Taking issue with other experts, a First Amendment lawyer predicted Tuesday that a new California law that bars the unauthorized commercial use of a deceased celebrity's picture, voice or likeness is unconstitutional because it conflicts with federal copyright laws.
To settle a suit with the New York state Atty.
alcoholic beverages, saying it could find no basis to conclude that such ads affect alcohol abuse.
Television isn't hurting when it comes to billion-dollar auto advertising, TV's second-largest category, exceeded only by food and food products.
It is provocative advertising by any standard: "Why ComputerLand Decided Not to Send Money to Ethiopia. . . . " "Hunger.
The three major television networks have either rejected or resisted broadcasting a 30-second public service announcement that promotes contraception, Dr.
The U.S. beer industry is planning to join domestic vintners in criticism of the Seagram advertising campaign, which argues that average servings of beer, wine and spirits contain virtually the same amounts of alcohol.
In network radio's heyday and in television's early days, a commercial usually lasted one minute.
For the first time in a generation, American advertisers are exploiting anti-Soviet sentiment to make their points.
The American Cancer Society is calling for elimination of all advertising of cigarettes and smokeless tobacco, its president said Sunday.
Dozens of ultra-Orthodox Israeli Jews in traditional black suits stoned cars and burned trash cans to protest billboards showing women in skimpy swimsuits.
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The flood of ads for alcoholism and drug treatment centers promise prompt and expert treatment for hapless victims of cocaine and booze.
Universal Studio Tours just discovered it. Coors beer found out about it three years back.
A new television commercial being aired by Republican U.S.
Thou shalt sham.